Backlink Tool: Penguin-Friendly Link Building Tips

Statistics show that the Google Penguin update hit more than 64 percent of websites. If all of your traffic comes from Google, then you are setting yourself up for failure. Search engine optimization and link building strategies have changed completely after the arrival of Google Panda and Google Penguin. Sites with low quality backlinks or identical anchor text have been penalized. If you want boost your rankings and succeed in online marketing after Google Penguin, then your link building campaign should look natural in the eyes of Google.

First of all, you should focus on offering useful content on your website. Nothing can beat high quality content. If you provide fresh information, other sites will link to you. Just understanding that Google is built on users may help you get your site back up to where you want it to be. You simply can't get away with links from over-promotional sites, irrelevant sites, or web pages that have poor quality content. Great content earns links over time and generates long term results.

Focus on quality links over quantity. Even if you are using a backlink tool, choose one that generates quality backlinks. Stop building anchor text for more than 10 percent of your links. Another element that Google has penalized is over-optimization. For example, if you are targeting the keyword "cheap holidays in Greece" and you are asking all of your readers and customers to link to your sites using that exact keyword, search engines will think it's highly suspicious. Try to diversify your anchor text.

If you are writing guest posts for link building, focus on quality. One high quality link from a reputable blog is better than 100 links from low quality sites. Search engines will penalize your website if it has a large amount of links from untrusty sites. You should also diversify traffic sources to hedge against fluctuations. Guest posting is all about creating long term relationships for years to come. Make sure your site or blog is compelling enough to pull natural backlinks.

Get links from websites that are relevant to your niche. Make your content link worthy. Get more social and stay active on social networking sites. This way you will obtain natural links that are relevant to your site. Work hard creating amazing content and building relationships with your audience. Don't forcefully repeat keywords. Use unconventional link building techniques and check the authority of websites linking to your content.

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3 Simple Ways To Check And Evaluate Your Backlinks

Since Google did its game-changing Penguin Update last month, it seems like everyone is talking about links and backlinks. Now, more than ever, it's very crucial that you have the right linking structure in place - both with internal links on your site and with external links pointing back to your site.

The key word here is "natural" - no pun intended.

All your links must appear natural to Google if you want to rank for your targeted keywords. Any links which suggest you're trying to "game" or "manipulate" the system will send up red flags and may get you penalized by Google.

SEO experts are already pointing out some obvious linking mistakes like using the same keyword phrase in all your links, getting site-wide links from one source, using spammy blog networks and blogroll links, over-optimizing your site with keywords, linking to bad neighborhoods... and the list goes on.

Links have become very important to the success of your online site or business - so you must have a simple way of finding suitable link partners or backlinks. Obviously, you want backlinks which will help your site's rankings, not harm them.

You need a simple way to check or evaluate any potential backlinks or even the current links you have flowing back to your site. Yahoo's old Site Explorer can still be used (if you have a Bing Webmaster Tools account) but this service is now somewhat limited. We all need an alternative to the old Site Explorer...

So here are 3 simple ways to check your backlinks:

1. PageRank - I know everyone says Google PageRank is dead and not very important anymore. But if you ask anyone who has a site, if they would turn down a direct link from the homepage of a PR7 or PR8 site and you will probably discover that PageRank is alive and well.

PageRank is the ranking score (0-10) of how important Google believes any site or page is on the web. Get a link (dofollow or even nofollow) from an important site and a small amount of PR flows to your site depending on how many links are on that page.

While PageRank is not that important anymore for getting your keywords ranked, it can still give you a simple way of judging the importance of a site or page. It is still something you can use to evaluate your linking partners.

2. MozRank - This is another way to discover how important a domain or page is on the web. This ranking system is run by by SeoMoz.com. You can access this method by using the OpenSiteExplorer site, and it will give you a Page Authority and Domain Authority number for that site or page.

It will also give you other vital information about a page or site with a detailed link analysis, however full access to this ranking system is very limited unless you get the paid option. But still worth trying for a very simple assessment of any page or site. http://www.seomoz.org

3. Citation & Trust Flow - This evaluation system is run by MajesticSeo.com and gives you valuable information about a site or your backlinks. This site has created two new "flow metrics" which tell you the number of links pointing to a site, but more importantly it gives the amount of trust flowing through that site.

These days, it's all about getting a vote of trust from a related high ranking site, to increase your rankings. These two metrics will help you find good linking partners. What I really like, they put all this information in a graph - so you can quickly see how important a site is on the web.

One major drawback, in order to get this information, you have to sign up for a free account but I found it worth it. There is also a paid option but I haven't tried this yet. Regardless, I am finding this ranking system very helpful for finding backlinks. http://www.majesticseo.com

There you have it, 3 simple ways to better choose your linking partners or to check your current backlinks. Of course, I have always recommended you also use the free SEOQuake toolbar, which you can place on your browser. As you surf a site, you can quickly see the PageRank, Alexa numbers, Age of site... and so on.

Used in combination with the other evaluation methods mentioned above, it will give you a great way to check and evaluate your backlinks and linking partners.

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Backlink Building: How to Use Blog Commenting to Get Quality Backlinks

Blog commenting is one of the easiest and most effective ways to get free one way links to your website. This simple method of advertising your business online can generate significant results in terms of SEO. With comment spam being one of the main issues targeted with Google's Penguin update, many webmasters are wondering if blog commenting is a worthwhile link building strategy.

Leaving useful comments on blogs can help you build long term relationships with other website owners and gain credibility online. In order to drive traffic to your site, your comments need to be compelling and informative, making absolute sense and relevance of the content posted. If done right, blog commenting is a great way to get high quality links to your site.

First of all, you need to find blogs that don't use the no-follow attribute in their links. This element tells the search engines to disregard the link to your website. There are various tools that allow you to search by keywords and find well established blogs in your niche. Just because blog commenting can generate free backlinks, don't waste your time leaving comments on every blog you find. You need to write interesting comments that express your opinion and value to the blog post.

Make a list of blogs related to the content of your website. Here are a few attributes that you should consider:

Blogs with quality content and active comment discussions Blogs with high search engine rankings Blogs in your niche Blogs that allow do-follow links Blogs that use CommentLuv

Use a SEO extension for your browser that gives you information about the sites you are visiting. This way you will get a comprehensive list of do-follow blogs to comment on. When leaving a comment, put your real name in the author box. Entering your real name gives credibility to your comment. Make your comments relevant to the post. If you have a website about car insurance and you comment on a real estate blog, then your comments won't be indexed by the search engines. Use a real email or a different email that you have access to.

Spend at least a couple of hours once or twice a month commenting on blog. Your main aim is to post comments that other people will find interesting and engaging. If your comments provide useful information, you will get highly targeted traffic to your site and build your personal brand.

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Backlink Generator: How to Get Your Website Found Online

All companies want to show up at the top of the list in search results. Your website is your most important business tool. The need for businesses for get found online has made web marketing essential. The key to a successful Internet marketing campaign is to create a unique language that grabs customers' attention and reflects your brand name.

Here are some simple tips on how to get your website found online:

Optimize Your Website

A professional website, with a clear message and relevant keywords, is the best way for your business to gain visibility online. Update your website to include keywords in its text and meta tags. What words do your target clients use to search online for your products and services? After choosing your main keywords and key phrases, incorporate your brand language into your company tagline. Create a website header and a compelling description for your business. Use a SEO friendly design.

Send Out Press Releases

There are many free press release distribution services that can help you promote your business. Publishing press releases online on a constant basis will create a large number of backlinks to your website, which increases traffic and search engine rankings. Use wire services to distribute your press release to hundreds of websites.

Write Newsletters That Sell

Staying in contact with your clients is essential if you want to retain their business. Online newsletters are an excellent marketing tool that will keep your customers up to date with your latest products and services. By sending online newsletters once a month, all the costs involved in print newsletter can be avoided. You can use online tools and web statistics programs to see how many people are reading your newsletter, how much time they are spending on each page, and which websites are linking to your newsletter.

Use Social Media

Social media can help you attract new customers and gain exposure online for a very low cost. Sign up on Facebook and Twitter, join groups or networks, and share relevant information with your potential clients. Create compelling profiles that include your company tagline and website address.

Internet users are more comfortable initiating contact through social networking sites than they do in other forms of communication. Get in touch with people who are interested in what you have to offer. Several strategic pages on social media sites can increase your popularity and help you get quality backlinks with minimum investment.

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How to Use Blogs for Search Engine Optimization and Backlink Building

It's no secret that blogging can boost your search engine rankings and drive traffic to your website. Blogs promote the exchange of ideas in a format that the Internet users have fully endorsed. When search engine spiders find an active blog, they tend to crawl it more frequently and more often. Incorporating a blog into your website will help you get quality backlinks and improve your credibility.

Many business owners are not aware of what the search engine optimization benefits of blogging are. A recent study conducted on a group of SEO practitioners has shown that over 87 percent of those who have used blogging for SEO have obtained measurable results. Backlinks were cited as the most important SEO benefit from blogging. Starting a blog can also help you establish authority in the marketplace, interact with your customers, and promote your products more effectively.

Most blogging platforms offer uncomplicated URL structure, making it easy for search engines to find and crawl your content. An active blog creates the kinds of signals from other websites that search engine spiders tend to reward in the rankings. A blog that is updated frequently attracts both human visitors and search engines.

The better you write, the more people will link back to your site. In addition, there are many plugins and widgets that make it easy to share your articles and posts, thus encouraging links. You can also use blogging to constantly add fresh, relevant articles to your website. No one can give an exact answer on how often you should blog. Most experts say that whether you update your blog once a day or once a week, it really doesn't matter, just as long as it is relevant and consistent.

Not many webmasters and business owners who start blogs have the patience to create quality content. If you want people to find your blog and click back to your pages, you need to write compelling posts and use relevant keywords. No matter how many SEO techniques you use, there simply is no substitute for creating quality content.

Conduct backlink analysis on competing blogs and take the time to look at articles that already rank well in search results. While the main objective of a blog should be to get your message out, don't forget to do proper research and optimize your content for search engines. Get listed on other people's blogrolls and include your blog URL in profiles on social media sites.

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How Can Virtual Assistants Help With Your Link Building Efforts

Link building is essential if you want to promote your website and get organic traffic. This process requires time and effort. If you want to focus on other aspects of your business, consider hiring a virtual assistant to help with your link building efforts. Some virtual assistants can also analyze your competitors and perform keyword research.

Not everyone can do link building. This technique is one of the most difficult parts of SEO. There are various link building strategies such as article directory submission, blog commenting, social media promotion, and forum posting. Some of these tasks must be performed on a daily basis. By hiring a virtual assistant to do link building, you will save time and money in the long run.

If you have little or no experience with SEO, don't try to do the link building by yourself. For a small fee, a virtual assistant can do the job for you. You can ask your assistant to write unique content for your site, create social media profiles, and leave useful comments on other blogs and websites in order to get relevant backlinks.

When it comes to link building, a highly qualified virtual assistant can perform the following tasks:

• Post comments on forums • Create web 2.0 profiles • Share your posts on social bookmarking sites • Submit articles to blogs and sites with high page rank • Find the best keywords for your website • Submit your site to web directories • Send out press releases • Connect with potential clients on social media sites • Share content as a guest author • Write viral content • Check your competitors' backlinks

Outsourcing link building to a virtual office assistant is one of the best decisions you can make. A knowledgeable assistant can submit your site to hundreds of web directories, write guest posts for other blogs, and create news announcements and press releases. She can also optimize your website for search engines and create a user friendly design. If your assistant has good writing skills, she can make your content easy to understand and improve its readability.

Virtual assistants can also perform surveys and studies for your marketing campaign, post classified ads, and make quality contributions on chat boards and forums. A good virtual office assistant can help you obtain quality backlinks that increase the value of your website. She will also bring you new customers and generate sales. By hiring a virtual assistant, you will have more time to focus on your SEO strategy and improve your marketing campaign.

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The Google Disavow Links Tool: Summary of Objective and Use

The Disavow Links Tool was released by Google in October. Its purpose is to enable you to identify low quality links and request that Google does not take such links into account when calculating your PageRank. You can therefore reduce the effect of link spam or irrelevant links on your web pages.

What Links Can Harm Your Page Ranking?

Google lists web pages, not entire domains or websites. However, while each page is fundamentally indexed and listed on its own merits, your entire domain could suffer if you are using low quality links on numerous pages. What is a low quality link? Here are some examples:

Paid links: you have paid for backlinks to be generated by a third party. Irrelevant links: links from pages that have no relevance to your target page content. Reciprocal links: Excessive link exchanges - some may be acceptable, but only Google knows what is 'excessive.' This is often associated with the irrelevant links mentioned above. Low Quality Articles: Links from poorly written articles. If you pay a small amount for a large number of articles they are likely badly written. This will harm your ranking. Comment Spam: Software-generated comments on other people's blogs. Web Spam: Links from web spammer sites Automated Links: Software generated links or automated programs that create links. Contextual Links: You often see these in blue on passages of online text. The links appear to be irrelevant to the topic of the page. These are software generated and can result in your PageRank being reduced and your listing being harmed if they are linked to your website.

Keep in mind that we are discussing links to your web pages. Links from your web pages to spammy sites will also harm your ranking, but you can remove these manually yourself. You cannot remove links published on other websites (more on this below).

When to Use the Disavow Links Tool

Matt Cutts of Google recommends that the Disavow Links Tool be used sparingly and only as a last resort. Matt emphasis that "most people do not need to use this tool." He describes it as a tool for power users, not the home user or regular business.

He recommends that you use Google Webmaster Tools to get a list of your backlinks and check the most recent first. If you believe that you site or individual pages are being harmed by links over which you have no control, you should ask the webmaster of the other site to remove them. If this fails, then you can use the Disavow tool to flag them so that Google ignores them.

Examples of How Bad Links Can be Generated

You made a charity donation in return for a link that happened to be sandwiched between links to a Pharma company and a sex site. You made comment on a blog relating to casino gambling, leaving a link back to your pet food page. You paid for links that were generated from a wide range of websites totally irrelevant to your niche. You belong to a reciprocal linking service that offers you links in return for you publishing the links of others: in each case they are published on 'links pages.' You have links on a site that relates to your niche, but on which many others have disavowed their links. Google may regard this as a suspicious site.

Google, through Matt Cutts, has clearly stated that this tool should be used sparingly and only when necessary. It will not remove the link from another person's website, but will exclude it from the ranking calculation in much the same way as the 'nofollow' attribute does (Matt's words). It will take about a week to come into effect, but much longer to reverse!

Summary

This is not intended as a Google Disavow Links Tool tutorial, but simply to set your mind at rest that it is no big deal to most people. Those that have employed dubious linking strategies in the past, or even that still do so, will have more reason to be interested in it.

What was acceptable many moons ago is not acceptable now, and link-building software services, paid links, auto-blogging and auto-comment services are no longer acceptable to Google. Neither are badly written articles with poor content and grammar, and articles created by scraping the web. You may want to disavow links from such publications.

Google has intensified its campaign against such automatic generation of content and is seeking natural hand-written articles and website information. The Google Disavow Links Tool is just one more way of Google enabling you to meet its requirements. In the words of Matt Cutts himself: "Most need not use it - only a very small number of people, and if used indiscriminately you could should yourself in the foot."

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Website Building - Building Rank Through Linking Strategies

Website building is only the beginning when you want to run a successful online venture. Just as you would when you are building a business in the real brick-and-mortar world, establishing your niche online takes exceptional skills, constant monitoring and analysis, and continuous adjustments to suit the search engines as well as the changing trends.

Website building requires design, SEO, opt-in lists and so on. But it's a good idea in website building and promotion to also consider linking strategies.

Linking Strategy - An Integral Part Of Website Building Plan

There are many ways to use to get your website ranked as high as possible on the search engine result pages (SERPs). One among the most important is your linking strategy. In this method, you create enough high-quality content that other sites would want to link to your site to complement their knowledge base. In this manner, they would indirectly give you their vote, which says they believe your website is qualitative and trustworthy.

Hence, making your website linking-worthy starts early in the website building strategy. You need to go beyond the description of benefits and features of your products/services. Doing only a listing of your products would not be too attractive for visitors who are not attracted to clinically commercial sites. Instead, pepper your site with in-depth researched articles, facts and up-to-date news that could be of interest to any visitor who stops by your page.

It is this focus on quality and diversity during the website building process that will serve you well in the long run. There is a lot of follow up action too, but the most important step is having a great website built in the first place.

Website Promotion Is A Continuous Process

Do not stop building links to your website. This is definitely one of the most important core website building and promotion functions. The more you have, the better ranked you will be. Remember, your competitors are building their links as well. Some of the best ways to keep the valuable links coming in are:

- Submission of articles to key directories such as Open Directory Project (dmoz.com), Yahoo Directory (dir.yahoo.com), About.com Business directory, Business.com directory, etc.

- List your site to (your business) specialized directories/trade sites. You should always enlist to the directories that cover your area of interest - for example, education directories, finance directories and so on. Always ask for a link - free or paid. This link will be very valuable for your site ranking on search engines.

Remember, website building does not stop with the publishing of the site; you need a continuous process of refinement and promotion if you want runaway success.

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Organic SEO Services: How to Build Links Without Using the Internet

Not everyone has thousands of dollars to invest in link building. Many business owners have found creative ways to obtain quality backlinks to their sites and get the highest return on investment without even using the Internet. A successful link building campaign can begin offline with minimum costs. Here are a few ways to use offline marketing for building relevant links:

Dropping your website address in conversation is the easiest way to make people visit your site and get relevant backlinks. Mention your website URL when you attend special events, take launch at a restaurant, or go out with your friends. Sometimes all it takes is requesting a link verbally.

Another way to get quality backlinks is sponsoring an event. Nearly every city has a few popular events that take place every year. What better opportunity to get your name in front of thousands of people? If you make a donation or sponsor an event, it is completely acceptable to ask the event operator for a link to your website. Ask him to include a banner along with your link on his site or blog.

Publish a press release in a local magazine or newspaper. Make sure you include your website address. This strategy is suitable for local business owners who want to increase brand awareness and get targeted backlinks.

If you have your own business, join industry trade organizations. This entitles you to a listing in the group's directory and boosts your perceived authority in your niche.

For many webmasters and online business owners, conference speaking is a great way to get high quality backlinks and share their expertise. This type of event usually features contests, live entertainment, and good food. Put together a small networking event and hold it at a local restaurant. You could plan to have a guest speaker, invite local artists to display their work, and offer prizes to your guests. Once you have planned the event, spread the word about it. Send out press releases, contact local journalists, and give away promotional products. Always include a link back to your website or blog.

Hand out business cards with your website address on them. If you are selling hard goods, ask your supplier to add you a local distribution centre on their site and include your URL. Using offline marketing to build links is not easy, but with a little creativity and hard work anything is possible.

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How to Use Guest Posting for Backlink Building

Writing content that is both search engine friendly and informative for readers can be quite challenging. If you have what it takes to write quality posts, you can use guest blogging or guest posting to boost your search engine rankings. Guest posting can be an excellent way to earn recognition, build up your brand, and get relevant backlinks to your website.

Many SEO experts believe that guest blogging should not be solely looked at as an opportunity to get inbound links. If you write guest posts with the sole purpose of building up your links, then you might compromise the content quality. You should rather focus on promoting your brand while letting a few links flow naturally. Guest blogging is not only a way to share your expertise with others, but a way to build your online presence.

Publishing your articles on other blogs and websites can help you strengthen your brand and get free publicity. First of all, you need to research and build a database of sites that allow guest posting. Search for websites that are in the same niche as yours. If you want to target specific keywords, look for blogs that rank high for those keywords and allow guest posting.

Start brainstorming ideas that you can write about. Make a list of topics and then contact other webmasters. Check if they have established guest blogging procedures on their websites. Always treat each post as if you were writing for your own site. Research the blog that will publish your article and try to write your post in a similar style. When you contact other bloggers, let them know that you've researched the post specifically for their websites and have no intention of offering it to anyone else as a guest post.

As you write each post, include one or two links to your website or blog. Include these links as anchor text using the keywords you want to target. Add a short byline to explain who you are and why you are writing about this topic. In your byline, link back to your website.

Great content is often heavily shared by millions of people from all over the world. If you want to become an authority in your niche, then getting your articles published on popular sites is the best way of building your online reputation. Guest blogging provides you with quality backlinks that are valuable in SEO.

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Blog Comment Backlinks - The Pro's And Con's

With this article, let's talk a little bit about blog comment backlinks. Many people swear by them. Many people claim they lead to much success. Is this true? Well, I have had many years in using blog comment backlinks for my own websites. I will explain to you right now the advantages and disadvantages to using them. With that, let's get to it!

First off, I want to quickly explain what blog comment backlinks are for those of you who don't know what they are. Backlinks in itself are links back to your website that can be built to try and influence their search engine rankings. Blog comment backlinks are a specific type that are placed on various blog postings in the comment section. These will often be placed in the website URL that is available on numerous blogs when you make a comment. So are they useful? Do they really provide any benefit?

Let's take a look at the advantages to creating blog backlinks. To start, blogs are indexed fairly regularly. There is a good chance that if you create a backlink on a blog posting, the blog posting will have already been indexed with various search engines. If they haven't, they likely will be very soon. This means your links can be found much quicker than other types of backlinks. For many, getting their backlinks indexed is as big of a task as creating the links themselves. These type of backlinks can save a lot of time.

Another advantage to blog backlinks is that they can lead to traffic in itself. Other types of links such as profile backlinks can be placed on profiles that while they may provide some boost in rankings, most people aren't going to see the links. Putting your backlinks right on blog postings can lead to additional traffic in itself. So you're getting multiple benefits.

Finally, let's go to disadvantages. Are there any disadvantages to blog backlinks? To one major disadvantage I can think of is that blog comment links will usually be nofollow. Many people believe that dofollow links are more important than nofollow backlinks. I personally believe that nofollow links can help as well, but many people believe these are less powerful. This is something to keep in mind.

I hope you have learned a bit more about blog comment backlinks and if they are right for your business. I wish you luck with your website!

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Building High Quality One Way Back Links To Your Website

Getting to the top of the search engines is the holy grail for anyone who has a website and a dream. In order to realize that dream of being ranked number one a person must be committed and willing to put in some hard work.

The first thing that a person needs to think about is the niche they are targeting and coming up with some really great content. It is vital to have content that is both easy to read and gets to the point across easily to the reader.

After the website has been built and there is excellent information placed on it, an individual will need to let the world know about the existence of the website. This is where having high quality links pointing to the website becomes a top priority.

There are many websites that discuss the importance of having links pointing to a website in order for it to climb up the search engine rankings. It is not enough to have just links in bulk these links must have authority.

Google which is the top search engines uses a term referred to as Page rank and it ranges from 0 to 10 where 0 is a low authority website while a 10 is the top site on the Internet for their respective niche. To put things in perspective Google.com has a page rank of 9 so that can give some insight on just how challenging it is to get to the top.

Now the first step in the process is looking for directories that allow an individual to post content, EzineArticles.com is a great example of this and when there is content added a person can add a link that would point to their website. When the search engines crawl the Internet for an update they would detect these links and that would improve the notoriety of the website.

Another benefit is whenever a person is reading these articles they could click the link embedded in the message and that would bring traffic to the website. This is not something that a person could just do one time and achieve success it requires consistent effort.

Each new article that is added will build up the reputation of the website and that will also make the website more popular. Aside from EzineArticles.com there are other ways to post articles which let an individual post on public and private networks.

When reviewing the various link authority websites that are out there look at the niches that are being targeted to ensure that they match the website being promoted.

It is imperative to use only the best quality content in order to ensure that readers find want they need and will continue to come back for more information.

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Backlink Tool: How to Build Links With Infographics

Infographics are some of the most powerful SEO tools in the social media world. These graphics are visual representations of information or data. Using infographics has become a new way of sharing information on the Internet. Instead of writing a blog post or an article that includes lots of percentages and stats, you can create an information graphic that ties it all together in a visually appealing image. This way you can express complex messages to readers in a way that enhances their comprehension.

Increasingly more webmasters are using infographics for link building and SEO. Adding images to your posts makes them more interesting and appealing to readers. Search engines love multi-media stuff. Statistics show that infographics are up to 40 times more likely to be viewed and shared on social media sites compared to text. They are easy to add to websites and they boil down the most important elements of complicated stories.

A well designed infographic that offers fresh information and appeals to the interests of your audience will always be successful at building quality backlinks. One of the biggest benefits of using information graphics as part of your link building campaign is that the links you will get tend to be from relevant websites. Some of the most popular types of infographics are data visualizations, viral visualizations, iconic visualizations, and business insights.

Many infographics fail because their design is low quality or their topic is poor. An engaging topic combined with a visually appealing design can make the difference between high quality backlinks and a wasted investment. If you create compelling graphics, a highly authoritative website will use the embeddable HTML code to share your work withy its readers. You should also consider adding your images to popular infographic depositories, so that others can see them.

Studies indicate that over 60 percent of people are visual learners. Internet users are generally looking at information graphics on lunch breaks or whenever they have some free time. Most of them don't have time to read long articles. If you want to get the most out of this link building technique, create infographics that are attractive, informative, relevant, and easy to share.

Marketing is essential to maximize the exposure of your images. If you are getting information from external sources, let the owner of the dataset know about your intention. He might be interested in any tool created using his data. If you are using independent contractors to create infographics for your site, ask them to feature your design on their websites or in their portfolios. Make sure your infographic has a Facebook like button, a Twitter button, and social network share buttons for Pinterest and Reddit.

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Effective Wording for Your Backlinks

Links are a critical and extremely regular part of your content and your business. You want your readers to click on them so that they can understand more clearly what you do and what you offer. Link wording must entice.

It seems as though using the word "click" on your links is not effective, as you once might have thought that it would be. It is important to understand the perspective of the reader in this case. If you put "click" on your links, you will probably be distracting the reader from what you really want them to concentrate on. Pretty much everyone who would be looking at your content has an understanding of what a link is and what happens if they click on it. They don't need to be distracted by the words themselves. Your goal is to get them to focus on what you are sharing with them. In fact, writing "click" on the link might even be viewed by them as condescending. It is a good idea to come up with alternative words that will definitely have a more positive effect on your readers. You still want them to "do" something; however, you need to appeal to them in a more discreet manner.

Using the most effective phrasing possible

The language that you use on your links often says a great deal about whom you are and what your business is all about. You need to get the most impact from the language that you choose. None of the language should be used haphazardly. It is best to concentrate on solid nouns when choosing the language to use on your links. The reason for this is that your readers will relate to solid nouns on a very basic level and therefore, they will understand exactly what you and your business are all about from the beginning. Nouns, as a part of speech, are easy for people to relate to. On the other hand, if you use verbs, you are introducing a vagueness that won't generally have a positive effect on your audience and may, in fact, stand in the way of your accomplishing your goals of getting your readers to click on your links.

Have links that lead to specific things

Whenever you have a link in your content, it should lead to something very specific when your reader clicks on it. There should be a strong connection from the words in the link to the actual information that you want them to see. The wording in the link will leave little doubt about what you are trying to share with your readers if you do it properly. That way, they know exactly what they are getting into and exactly what they can expect. Surprises are not good in a situation like that.

Where to place the link in your content

When you are deciding where to place your links in the sentence, it is most advantageous for you to put them at the end of the sentences. If you do that, the links will be very easy to see as they are heading toward the end of the sentence. It is a lot more straight forward than having to revisit the content to search for the links that they noticed earlier on.

Conclusion

When it comes to content and the words that you choose to use to express what you have to say, the words may require some thought and consideration. It is important for you to think about the reaction to the words for the reader's perspective, which will ultimately make it easier for you to choose the most effective language. Remember that the wording of the backlink should be totally appropriate for what you want your readers to click on and for the topic that you are discussing. With so much information on the Web and so many people wanting readers to link to their websites, the language that you choose for your links must be compelling and extremely magnetic.

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Backlink Tool: What Is Anchor Text and Why Is It Important for Link Building?

Simply getting links from other sites and blogs is not enough for your website to rank well in search results. The quality of your anchor text plays a key role in link building. This element represents the visible text in a hyperlink. In most browsers, it is typically blue and underlined. Most SEO experts know the value of a quality backlink, but many of them fail to understand that the anchor text of a particular link is almost always the most important factor in search engine optimization.

This element tells search engines what the page is about. When used properly, it can boost your search engine rankings and support your link building efforts. Many webmasters don't know how to use this factor. Instead of choosing a relevant keyword to turn into a hyperlink, they use words and phrases such as "click here" or "read more."

Search engine spiders gather information from all around the web via links. Links are used as key factors for identifying the main topic of the pages they are visiting. The anchor text plays an essential role in search engine algorithms because it usually indicates what the landing page is about. The main goal of the search engines is to generate relevant search results: this is where this element comes in. For example, if you have an online store that sells gifts and souvenirs, building links with the anchor text "holiday gifts," "gift items, " or "gift certificates" will boost your rankings.

Whether you are using a backlink tool or you prefer to build links by yourself, there are a few things that you should consider in order to succeed. First of all, you should vary your anchor text. When you are linking to your website from article directories or social media sites, make sure that you don't always use the same phrase as anchor text. If many links are pointing to a web page with relevant keywords in its anchor text, that page will rank in search engines and attract traffic.

You can use this element in navigation maps, internal links, external links, and links on your main page. If you want a page to rank for a specific keyword, then you should include that keyword in your anchor text. When you ask other people to link to your posts, you should use variations of your target keyword. Switch keywords in key phrases and include synonyms.

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